Iryna P. Mihus, Doctor
of Economic Sciences, professor
Head of the Management Department of the
Cherkasy National University named after Bogdan
Khmelnitsky
GREENMAIL
AS PART OF MODERN CORPORATE RELATIONS
Corporate
blackmail - a phenomenon quite common in the activities of Western companies,
in recent years has spread into Ukrainian practice of corporate conflicts.
Modern
dictionaries define Greenmail as an activity aimed at obtaining excess profits
through speculation or abuse their rights of a shareholder against the company.
This goal achieved through the acquisition of such number of shares of a
company which creates a threat to its acquisitions to further resell the shares
at an inflated price of the same company.
The
term "greenmail" comes from blackmail («black-mail"), which
means criminal blackmail and extortion. However, between the "green"
and "black" s is a fundamental difference: classic greenmail always
done within the law.
The
practice of corporate blackmail was used for the first time in the U.S. in the
mid 80-ies of XX century, when famous financiers Pikens Thomas (Thomas Pickens)
and James Goldsmith (James Goldsmith) received a windfall in the operations of
The Goodyear Tire and Occidental Petroleum by elements of greenmailing.
However,
the global spread of this phenomenon acquired by American billionaire Kenneth
Dart. In the early 90-ies of XX century it bought nearly 4% of Brazil's foreign
debt. In 1994, when the country agreed with 750 lenders on restructuring its
debt, only Darth disagreed with the proposed plan and requested for a specific
condition. Lead negotiations with him was impossible, as required by Darth
consent astronomical amount. The Government of Brazil restructured its debts
without standards. He sued and eventually won over $ 800 million a year, he
tore the issue of Brazilian bonds, releasing to market their securities due to
him part of the debt, and thus triggered the financial crisis.
Classical
scheme of greenmail always meet the law, but is only part of a targeted campaign
hostile takeover. In most cases, from a legal point of view following the
formal legal tender character, because shareholders only protect their rights.
Corporate blackmail begins when a minority shareholder submits a claim for
causing him damages actions majority shareholders. It calls for use as a means
of claim not only arrest majority stake holder, but banning him to participate
in the general meeting of shareholders. The reason for this action is usually
inconsequential. Then hold a general meeting of shareholders at which
"enemy" side has a majority, elect a new board of directors and new
CEO. The new leadership quickly selling assets Society.
There
are other ways of corporate blackmail:
•
requirement minority of the extraordinary general meeting of shareholders.
Minorytary hopes of procedural errors, for which he could challenge the
legitimacy of the meeting. There are also requirements for the early audits,
providing information on economic activity of the company, shareholders, etc.;
•
supply of various lawsuits concerning appeals against decisions to issue
securities. The main goal - to change the balance of forces in joint-stock
company;
• the
administrative burden on management companies, power grabbing, blocking the
court at the request of shareholders' production company, address complaints to
regulatory and law enforcement;
•
publication of unfavorable media for the management of the company and
information, including spreading rumors about a quick bankruptcy, criminal
proceedings against the administration, discredit in the eyes of contractors
and partners and others.
In
Ukraine, when it comes to corporate conflicts, often use the term
"raid" or "absorption", but greenmail in Ukraine. Very
often, corporate conflict is identified as blackmail. Outwardly, it looks as
consistent shareholder advocacy of their legal rights. Greenmail used not only
to force the company to purchase securities that are greenmailers. Most often
it is used in the schemes of hostile takeovers. However, in some cases, corporate
blackmail may be a way of protection of minority shareholders.
This
activity involved mainly investment firms engaged in your business projects
from hostile takeovers. In their staff are highly qualified lawyers,
economists, psychologists, specialists in PR and GR. It should be noted that
domestic law does not determine corporate blackmail, mechanisms for detection
and suppression, damage assessment of majority shareholders, the responsibility
of greenmailers before the law and so on.
Corporate
blackmail requires a clear plan of action, money, conspiracy, use of legal and
unjust practices, insider information and bribery of officials, as well as
knowledge and usage errors administration. It is particularly dangerous for
companies weak in organizational, financial or legal terms, such that no
internal security staff and corporate lawyers. It is therefore important
prevention related adverse action.
Complex
protection include:
•
minimization of a minority shareholder;
•
bringing internal corporate documents of the company in accordance with
applicable law;
•
maximum compliance under the law of shareholder rights;
•
control access to insider information of the company;
•
prevent the occurrence of corporate intelligence, external influence on
management.
In most
countries greenmail prohibited by law. For example, the U.S. gains from selling
shares at a price above the market are taxed at 80%, making such activities
unprofitable. But there is a perception that corporate blackmail in a way
contributes to natural selection. Availability of greenmailers makes management
of companies organized in approach to work, to prevent the erosion of assets,
to comply strictly with the procedural rules of corporate governance.